Hy-Line International Announces Commercial Director Hire

West Des Moines, IA (5 February 2021)

Hy-Line International, the world leader in layer poultry genetics, is pleased to announce that Gustavo Wassermann joins the senior management team as commercial director, reporting to Jonathan Cade, president. He will oversee all sales activities except for parent stock sales to Hy-Line International’s sister company and USA distributor, Hy-Line North America. His role will include responsibility for the sales team around the globe. He will be based in West Des Moines, Iowa, USA.

Gustavo Wassermann“Gustavo brings to our team a wealth of knowledge in the poultry breeding business,” said Jonathan Cade, president of Hy-Line International. “As we intensify our efforts in our targeted growth areas around the world for all our layer varieties, he will support the sales team to increase Hy-Line’s presence globally.”

Wassermann had been serving in a business development role for Hy-Line for efforts in India, Africa and Southeast Asia. Prior to joining Hy-Line, Wassermann’s more than 20 years of experience involved roles in product development, technical service, sales and business operations for global nutrition and poultry genetics.


POULTRY PUNCH incorporated in 1984 and we are in poultry media since last 36 years and publish Poultry punch – English Monthly Magazine. Mr Balwant Singh Rana prior to laying the foundation of Poultry Punch magazine was still involved with renowned Indian poultry companies and It was there that he had the vision of doing something exceptional for the Indian poultry industry and then he stepped into the poultry media.

Related Articles

One Comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Back to top button