New Ross App Puts Valuable Management Tools at the Fingertips of Aviagen India Customers

Useful app joins the company’s growing catalogue of resources for chicken producers

September 10th, 2021 – Udumalpet, India.

Aviagen® India recently launched a new app, giving its valued Ross customers throughout the country instant and easy access to the latest Parent Stock (PS) and broiler management information, along with other beneficial reference and monitoring tools.

With the introduction of the new app, these helpful tools and capabilities are now just a click away:

• Ability to benchmark flocks against PS and broiler Performance Objectives

• Access to newly published PS Performance Objectives

• Broiler and PS Nutrition Specifications

• Date finder to match calendar dates with flock age for easy performance tracking

• Quick calculation of meat yield and Production Efficiency Factor (PEF)

• Scoring tool to count birds in up to five subgroups (expressed in %)

• Unit converter to switch between global measurement systems

Users may tailor the app to their preferred languages, regions and measurement systems.

“We care about our customers, and are always looking for ways to better serve them,” commented Aviagen India Business Manager Marc Scott. “With this new Ross app, customers have convenient access to vital information to help improve the health, welfare and performance of their birds, anytime and from anywhere.”

Available in 16 languages (soon to be more), the handy tools can be downloaded to Android or Apple mobile phones or other devices from these links:

Android:

https://play.google.com/store/apps/details?id=com.aviagen.ross iOS (Apple):

https://apps.apple.com/us/app/ross/id1435785489#?platform=iphone

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POULTRY PUNCH incorporated in 1984 and we are in poultry media since last 36 years and publish Poultry punch – English Monthly Magazine. Mr Balwant Singh Rana prior to laying the foundation of Poultry Punch magazine was still involved with renowned Indian poultry companies and It was there that he had the vision of doing something exceptional for the Indian poultry industry and then he stepped into the poultry media.

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